My Approach

I work with organizations of all scales and complexities, implementing solutions to their creative, marketing, and growth-oriented challenges to achieve positive outcomes. This includes high-profile proposals and special projects. I help clients build engaging, memorable, and momentum-building experiences while strengthening their brand recognition and reputation.

My research and strategic approaches for communicating deep-dive design initiatives involve critically assessing overlapping factors such as community, technology, healthy spaces, cultural authenticity, and climate-positive design, often resulting in discovering hidden and overlooked high-value potential opportunities.

I can help you successfully dissect project outlines and articulate your team's value and unique solutions, framing your strengths within emerging trends, political contexts, and technologies impacting the built or natural environment. 

For clients whose business operates from outside the disciplines of architecture and design but whose focus is on construction, materials, development and climate-positive technologies, I will help you navigate through the language of urban and land use policy, design process, community engagement and issues like the creation of public space, municipal and transportation infrastructure, or the connection between climate-positive technology and built form. 

I work with large multidisciplinary teams, governments, institutions, and real estate developers on projects that include design competitions, management of selection committees and proposal calls, shortlist interviews, partnering with international talent, and design advocacy.